How is Under Armour Taking on Nike and Adidas in Asia?
The three biggest retailers in the competitive athletic apparel industry are Adidas AG, Nike Inc. (NKE), and Under Armour Inc. (UA). They're in a variety of sports leagues, including the NBA. Each company has carved out a sizable market share in a rapidly expanding and increasingly innovative industry. I am sure you have worn one of Under Armour’s t-shirts, Nike’s shoes and Adidas’ athleisure wear. Which company will shine the brightest, and what are the key differences—and similarities—between three well-known brands? Under Armour, which went public in 2005, is the youngest of the three stocks. While the company's growth over the last decade has been remarkable, it is the smallest of the three. As of early November 2020, Under Armour had a market capitalization of around $6.36 billion. The stock was trading at around $14 per share at the time. It does not currently pay a dividend because it is in its early stages of growth. Since its initial public offering (IPO), Under Ar...